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If you’ve ever wanted to invest in a start-up but didn’t know where or how to start, you’re in luck. Wefunder is an app designed to allow people to invest in start-ups they believe in without having to shell out too much of their own money.
When most people think of investing, the first thing that comes to mind is the fact that you need tons and tons of disposable income that you’re willing to set aside for years.
That coupled with the fact that they may not have experience in investing is what turns people off. With Wefunder however, anyone can join this online community of investors to help businesses get on their feet, while also having an opportunity to make money in the process.
Onto our Wefunder review!
What is Wefunder?
The Wefunder app was launched in 2012 and is touted as crowdsourcing for investing and has become the largest company by far offering equity crowdfunding for non-accredited investors.
Their vision is to allow anyone to invest in a business despite their financial worth. It is constantly being compared to Kickstarter, but unlike Kickstarter, you have an opportunity to get your money back.
According to the Wefunder website, “If the business does well, you may make money. If it doesn’t do well, you lose all your money.” This means it’s essentially up to you to decide which companies are worth investing in and which aren’t.
Looking for a flexible business card and funding? Check out Divvy.
How Does Wefunder Work?
Wefunder works by allowing a company to open up a free profile on the app which then puts them in communication with the thousands of investors who are also using the app. Granted, you must first apply to open a profile and Wefunder will then decide whether or not you are qualified for one.
There are Wefunder fees but they are only applicable if the start-up is successful in raising money. If money is raised successfully, Wefunder takes approximately 7.5% of it. Once you have created a profile on the app you have the option to raise anywhere between $50K to $1,070,000.
Just about anyone can create a profile on the app although there are some exceptions. If you don’t meet your goal, Wefunder doesn’t release any of the funds, so keep in mind that you have to reach your entire goal if you want to see any money.
If you are an investor, you will purchase your investment via bank transfer, check, credit card, or wire transfer. From there, your investment is placed in escrow until it is sent to the start-up you are investing in.
Is Wefunder Safe?
Wefunder is relatively safe but you must keep in mind that there is always the potential of losing your investment if the company doesn’t succeed. However, rest assured that Wefunder vets any and every startup that uses their app to raise money for their business. They make sure that they are on the lookout for any signs of fraud or anything else that may compromise investors.
Wefunder is perfect for anyone who can afford to wait at least 7 years for a return on their investment, and who isn’t afraid to lose every dollar they invest in Wefunder. Despite this, Wefunder maintains that investing in one of the startup businesses on their app is much safer than spending money on a lottery ticket.
RELATED: Fund Your Business With Clearco.
Wefunder Minimum Investment
Unlike the stock market, you don’t need to have a lot of money to invest with Wefunder. There is a $100 minimum however, startups can set their own minimums to whatever they see fit. Again, it doesn’t cost anything for a startup to open up an account with Wefunder. As of now, now not enough time has passed since the launch of Wefunder for there to be any Wefunder success stories, which means not enough time has passed for anyone to have received a return on their investment.
Wefunder Pros and Cons
- Early access to startups
- An easy-to-use interface
- Can be used internationally
- A great way to learn about private equity
- New platform
- High risk
- Not a lot of data available in terms of investments
- Your personal profile is made public
If you are not completely sold on Wefunder, there are other alternatives to use instead. There are several sites like Wefunder that you can choose from. SeedInvest for example is also an equity crowdsourcing platform that connects potential investors with startup companies looking for funding, much like Wefunder does. It has been around about the same time as Wefunder and both allow non-accredited investors to invest in startup companies.
AngelList is another competitor for Wefunder and is touted as a hybrid social network and crowdsourcing platform. Over 100,000 startups have joined AngelList and one of the perks of using this app is that you can talk to the founders of these startups directly. This app was founded in 2010 and started with just 25 investors.
StartEngine is yet another crowdfunding platform founded in 2014. Unlike Wefunder, StartEngine only pulls from the account of the investor after the startup has exceeded its funding goal. In order to join StartEngine as a startup, you apply just like you would with Wefunder. They then take a look at your application and determine whether or not you’ll be a good fit for the app. If you get accepted, you can begin to curate your profile.
Wefunder Review: Final Thoughts
If you are someone who wants to help out a startup that you believe in while also having the opportunity to earn a return on your investment, then Wefunder is for you. With a $100 minimum requirement to invest, it’s safe to say that just about anyone can become an investor through the app.
The only thing you should take note of is the fact that you won’t see your return right away and it may take several years before you do. You also risk losing money as not every startup is guaranteed to make it. If you are willing to take the risk, however, Wefunder is certainly worth investing with.
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Find out if Wefunder is the right platform for you
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